Fraud & Risk
Making the Most of mCommerce -- Adapting CNP Fraud Processes to Manage Fraud in Mobile Orders
Mobile commerce holds enormous business potential for online retailers, especially with younger demographics and consumers in emerging markets. In this presentation Riskified and DR JAYS look at mCommerce opportunities by industry and geography, then dig into why the fraud challenges for orders placed by smartphones and tablets are not the same as orders placed through desktops and laptops. Mobile data points and consumer behavior are reviewed next. The presentation concludes with six tips for tackling mobile fraud to help merchants approve more good orders.