From Card-Present to a Safer Digital CNP Future -- How Merchants Can Fight Fraud When Changing Channels

As more and more physical retailers expand their online ordering capabilities, companies are quickly discovering that fraud prevention platforms which work well in the online space are less successful at covering an omni-channel strategy. This presentation delves into four primary reasons why this is the case, then focuses on how machine learning models can help companies achieve better risk mitigation performance than rules-based systems. The deck concludes with thoughts on the importance of voluminous, quality data and how companies can partner with providers for improved results.

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